Facebook Ads: Facebook / Instagram Advertising Course

Are you looking to take your business to the next level with Facebook advertising? This course is the perfect fit for you! With just basic computer skills, you can learn the ins and outs of Facebook for Business in no time. In just three hours, you'll be able to set up your infrastructure, install the Facebook Ads Pixel, and learn how to use Custom Pixel Events.

One of the best features of Facebook for Business is its hyper-targeting capabilities, and in this course, you'll learn all about it. You'll discover how to create core, custom, and lookalike Facebook audiences using demographic, behavioral, and interest-based data. You'll even learn how to import external sources of data to Facebook and set up geo-targeted audiences, ""visitor to a destination"" audiences, income-targeted audiences, and more.

Once you've got your audiences down, you'll learn how to optimize the design of your ads. With Dynamic Creative, you can test different photos, videos, headlines, and other creative elements to find what works best. You'll also get familiar with Facebook Creative Hub and the new Facebook Canvas Ads.

What you will learn:
-how to develop the full range of skills to launch and manage Facebook Ads like a Pro
-how to target specific Facebook users using demographics, interests, and geography
-how to use advanced features of Facebook Advertising like lead ads and app install ads
-how to employ pixel and event tracking with your Facebook Ads for website and mobile app retargeting
-how to create custom and lookalike audiences for Facebook using external data (e.g. MailChimp, an email list, or a CRM system)

This course is for these who:
-digital marketing or digital advertising professionals
-entrepreneurs and small business owners
-event planners and promoters
-recruiters or talent sourcers

You will also receive purchased courses:

-Practice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuable.
-Author's books and articles
-Lifetime access to the course and its future updates.
-24/7 Support: If you have questions, We will always be willing to answer them.
-30-day money-back guarantee (no questions asked)

OUR TRAINING INCLUDES:
-Practice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuable.
-Lifetime access to the course and its future updates.
-24/7 Support: If you have questions, we will always be willing to answer them.
-Practice Materials: Checklists, templates, and video tutorials to make the course more interactive and valuable.

Course content:9 sections • 29 lectures • 2h 49m total length